Market Research Companies in Launceston
When it comes to market research companies in Launceston, several firms offer a range of services to cater to the diverse needs of businesses. Let’s explore three notable companies in this region:
Ipsos: Customizable Market Research Services
Ipsos is a renowned market research company that provides customizable services to clients across various industries, including retail, healthcare, transportation, politics, and automotive. They have a strong focus on connecting businesses with online communities to gather insights on customer responses and preferences (Exploding Topics).
Ipsos utilizes a combination of qualitative and quantitative research methods to help businesses make informed decisions. With their extensive expertise and global presence, Ipsos has established itself as a trusted partner for market research in Launceston and beyond.
Edelman DXI: Insights on Target Markets
Edelman DXI, a division of the global communications firm Edelman, specializes in providing insights related to target markets, customer behaviors, and economic trends. They offer tailored services to each client, leveraging their extensive knowledge and experience.
With offices worldwide, Edelman DXI brings a global perspective to their market research endeavors. Their comprehensive approach, coupled with their ability to analyze complex data, allows businesses in Launceston to gain valuable insights for informed decision-making (Exploding Topics).
Exploding Topics: AI-Driven Market Trends
Exploding Topics takes a unique approach to market research by utilizing artificial intelligence (AI) to gather insights from the internet. Their AI-driven platform analyzes vast amounts of data to identify emerging market trends, topics, brands, and technologies across multiple industries.
By harnessing the power of AI, Exploding Topics provides businesses in Launceston with actionable reports that can inform their strategic planning and decision-making processes. Their innovative approach and ability to uncover hidden trends make them a valuable resource for businesses seeking to stay ahead of the curve (Exploding Topics).
These market research companies in Launceston offer a range of services to assist businesses in understanding their target markets, consumer behaviors, and industry trends. Whether you require customizable research, insights on target markets, or AI-driven trend analysis, these firms have the expertise to support your market research needs.
Market Research Services in Launceston
Launceston is home to several reputable market research agencies that offer a wide range of services to assist businesses in gaining valuable insights. Here are three notable market research companies in Launceston:
Gartner: Industry Insights and Enhancements
Gartner is a renowned market research firm that provides industry insights and enhancements across various sectors, including education, energy, finance, and more. Their expertise lies in offering customized market research services that help businesses improve internal operations and enhance their consumer-facing products or campaigns. With a wealth of data and analysis, Gartner assists companies in making informed decisions based on market trends and consumer behaviors. For comprehensive industry insights, businesses in Launceston can rely on Gartner’s reputable services.
IMS Marketing: Customized B2B Research Services
IMS Marketing is a full-service marketing agency with a dedicated market research arm. They specialize in offering customized business-to-business (B2B) research services. IMS Marketing works closely with their clients to understand their specific needs and objectives, helping them gain a deeper understanding of their target markets and how to position their brand and products effectively. By leveraging their expertise in market research, IMS Marketing provides valuable insights that enable businesses in Launceston to make informed strategic decisions and drive growth.
at+m marketing: Full-Service Marketing Agency
at+m marketing is a well-established, privately-owned digital marketing agency with an office in Launceston, Tasmania. While they primarily offer full-service marketing solutions, they also provide market research services to assist businesses in gaining valuable insights into their target markets. With their extensive knowledge and experience in the local market, at+m marketing helps businesses in Launceston navigate the ever-changing landscape and make data-driven decisions to optimize their marketing strategies.
By leveraging the expertise of these market research agencies in Launceston, businesses can gather valuable data and insights to make informed decisions, enhance their marketing efforts, and drive success in their respective industries.
Launceston Market Research Statistics
When it comes to market research in Launceston, there are several statistics worth considering. These statistics provide valuable insights into the average cost, user ratings, and the reputation of Launceston as a top location for market research services.
Average Cost and Median Rates
The average cost of a market researcher in Launceston falls within the range of $60 to $120, according to data from Airtasker. This cost can vary depending on factors such as the scope of the project, the level of expertise required, and the duration of the research process.
In terms of median rates, the average cost of a market researcher in Launceston is $80. This provides a benchmark for businesses seeking market research services and allows for better budget planning and decision-making.
User Ratings and Reviews
Market research services in Launceston have received excellent ratings from users. Based on 9200+ reviews, the market researchers in Launceston have achieved an impressive rating of 4.5/5 (Airtasker). These positive ratings reflect the quality of work and customer satisfaction provided by market research agencies in the region.
Furthermore, recent reviews for market research services in Launceston have been consistently positive. With an average rating of 4.5, these reviews highlight the expertise, professionalism, and effectiveness of the market researchers in delivering valuable insights to businesses.
Top Location for Market Research Services
Launceston has established itself as one of the top locations for market research services in Australia. The city’s market research agencies have gained recognition for their expertise, reliability, and ability to provide actionable insights to businesses. With a thriving market research industry and a strong pool of skilled professionals, Launceston offers a competitive advantage for companies seeking market research services.
By choosing market research services in Launceston, businesses can tap into the local knowledge and expertise of professionals who understand the unique market dynamics of the region. This local advantage, combined with the favorable cost and high ratings, positions Launceston as a preferred destination for businesses in need of market research services.
As you explore the market research companies and services available in Launceston, keep these statistics in mind. They can help guide your decision-making process and ensure that you find the right market research partner to meet your business objectives.
Expertise of at+m Marketing Team
When it comes to market research in Launceston, the at+m marketing team brings a wealth of expertise and experience to the table. Let’s take a closer look at two key members of their team who play a crucial role in delivering high-quality market research services.
Company Director: Julie Peck
Julie Peck serves as the Company Director of at+m marketing, leading their media planning department and utilizing research, analytics, and statistics to deliver the right message to the right people at the right time. With her extensive knowledge and experience, Julie ensures that market research is at the core of their strategic planning process.
As an accredited Google specialist, Julie is well-versed in leveraging digital platforms and tools to gather valuable market insights. Her expertise in media planning allows her to identify the most effective channels and methods to reach target audiences. With her guidance, the at+m marketing team is able to design research-driven marketing strategies that drive results.
Marketing Specialist: Ella Griffin
Ella Griffin is a valuable member of the at+m marketing team, bringing her passion for digital marketing and a Bachelor of Business degree to the table. With her expertise in market research, Ella excels at conducting in-depth research to understand target markets and develop effective marketing strategies.
As a specialist in content development, Ella ensures that market research insights are translated into compelling and engaging content that resonates with the intended audience. Her ability to analyze market trends and consumer behavior enables her to contribute valuable insights that inform the marketing strategies developed by the at+m marketing team.
Together, Julie Peck and Ella Griffin form a dynamic duo within the at+m marketing team, combining their expertise in market research, analytics, and digital marketing to deliver comprehensive solutions to their clients. Their commitment to staying up-to-date with the latest industry trends and utilizing research-driven strategies sets them apart as trusted experts in the field.
To learn more about the at+m marketing team and their market research services, visit their website here.
Attest: Consumer Research Services
When it comes to comprehensive consumer research services in Launceston, Attest stands out as a leading market research company. With a focus on branding, consumer profiling, and market analysis, Attest offers valuable insights to businesses looking to make data-driven decisions.
Data Dashboard and Expert Advice
Attest provides a user-friendly data dashboard that allows businesses to easily visualize and interpret their research results. The intuitive dashboard turns data into engaging stories, making it easier for businesses to understand and act upon the findings. This feature is particularly useful for tracking changes in responses over time or comparing data from different groups. Businesses can leverage this data dashboard to uncover key consumer trends and make informed decisions to drive their strategies forward.
In addition to their innovative platform, Attest offers expert research advice through their in-house Customer Research Team. This team of professionals has extensive experience in the field of market research and can provide valuable insights and recommendations to help businesses navigate the complexities of consumer behavior. With their expertise, businesses can gain a deeper understanding of their target audience, identify growth opportunities, and refine their marketing strategies.
Trustpilot Collaboration and Insights
Attest has been trusted by renowned organizations like Trustpilot for market analysis to research consumer attitudes among marketers and engage them in eight key markets. This collaboration allows Attest to gather valuable insights and understand consumer sentiments from different perspectives. By partnering with Trustpilot, Attest gains access to a vast pool of data that further enriches their market research capabilities. This collaboration enhances the reliability and accuracy of the insights provided by Attest, making them a valuable resource for businesses in Launceston.
With their comprehensive consumer research services, data-driven dashboard, and collaboration with trusted organizations like Trustpilot, Attest proves to be a valuable partner for businesses seeking to understand and connect with their target audience. By leveraging Attest’s expertise and utilizing their intuitive platform, businesses in Launceston can gain valuable insights that drive informed decision-making and ultimately lead to business success.
For more information on other market research companies in Launceston, explore our articles on launceston market research companies and launceston market research services.
Myriad Research in Launceston
Myriad Research, established in Launceston in 1988, has emerged as the leading Tasmanian research consultancy in the state. Their commitment to delivering high-quality market research services has earned them a stellar reputation within the industry.
Leading Tasmanian Research Consultancy
As the premier Tasmanian owned and operated research consultancy, Myriad Research has a deep understanding of the local market landscape. Their extensive experience and expertise allow them to provide tailored solutions to meet the unique needs of their clients. Their focus on delivering actionable insights sets them apart as a trusted partner for businesses seeking reliable market research services.
Quality Certifications and Associations
Myriad Research is dedicated to maintaining exceptional quality standards. They are the only Tasmanian market research company to achieve certification under the internationally recognized market research industry standard AS/ISO 20252 in 2010. This certification reflects their unwavering commitment to implementing robust quality processes for the benefit of their clients.
In addition, Myriad Research is an accredited member of the Interviewer Quality Control Australia program (IQCA) since 1993. This accreditation underscores their dedication to quality assurance within the market research industry. They adhere to stringent quality control measures to ensure the accuracy and reliability of their research findings.
Myriad Research also maintains strong ties with mainland research colleagues through membership in professional associations such as the professional association for market and social researchers (AMSRS) and the industry body for market and social research companies (AMSRO). These affiliations enable them to stay abreast of the latest industry developments, trends, and best practices, ultimately benefiting their clients with comprehensive and up-to-date insights.
Range of Research Methodologies
Myriad Research offers a diverse range of research methodologies to cater to the specific needs of their clients. They employ both qualitative and quantitative approaches to deliver robust and actionable research outcomes. By utilizing a combination of approaches, they ensure that their clients receive comprehensive insights into their target markets and consumer behavior.
With their proven track record, commitment to quality, and extensive expertise, Myriad Research stands as a trusted research partner for businesses in Launceston and beyond. Their dedication to delivering reliable and actionable market research makes them an indispensable asset for companies seeking to make data-driven decisions.
For more information about market research companies in Launceston, explore our article on launceston market research companies.